A California native, Jim Hyde has spent the majority of his life in Southern California. Raised in a small town in the Mojave Desert, he fell in love at an early age with the grandeur and unique beauty of the California desert.

Jim started RawHyde Adventures in the spring of 2002 with only one idea: an 8-day dual-sport tour from Los Angeles to Las Vegas. It was 1,000 mile off-road adventure through the Mojave Desert, touching all the dramatic places that have made the Mojave a sought after “adventure destination” for travelers from all over the planet.

The tour program matured. Then in 2004 RawHyde Adventures began offering its acclaimed “Adventure Camp” training program, quickly becoming the #1 Enduro training facility in USA. Today RawHyde Adventures offers programs for riders from training to global tour opportunities. “I’ve always loved the outdoors, and our partnership with BMW allows me to introduce hundreds of new riders each year to the wonders of Adventure Riding,” Jim says.  

Jim rides a 2022 BMW 1250 GSA and his favorite Sena product is the 50C. "I do a lot of POV filming which I narrate; that camera is the BOMB!!"