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November, 5, 2013

Sena Bluetooth Partners with NEXX Helmets to Create Two All-New Custom Bluetooth Communication Devices

All-New X-COM and SX-COM from Sena Bluetooth and NEXX to be Launched at EICMA


SAN JOSE, Calif. (Nov. 4, 2013) – Sena Technologies, Inc., a Bluetooth innovator in the motorcycle and outdoor activities market, today announced their recent partnership with NEXX Helmets to create the all-new X-COM and SX-COM Bluetooth communication devices. Both of the all-new units have been designed to be compatible with multiple NEXX Helmets including the new SWITX SX.10. The all-new X-COM and SX-COM are officially being launched at the 71st International Motorcycle Exhibition (EICMA), in Milan, Italy, November 7-10, 2013. The X-COM has been developed to be specially integrated into the side of NEXX’s SWITX SX.10 while the SX-COM can be easily installed into the special inner cavity. Both of the new units are easy to use and provide all the features and performance capabilities of Sena’s current products including the ability to make hands-free mobile phone calls, listen to stereo music or voice instructions of GPS navigations by Bluetooth wirelessly, and have intercom conversations in full duplex with other riders or passengers. The X-COM and SX-COM Bluetooth communication devices will be available through NEXX Helmets and their dealer network beginning February 2014.

“With a growing industry and constant new technological advances, Sena is always working to create the latest and greatest communication devices for our customers. Partnering with NEXX was the perfect opportunity to advance our growing network of industry partners and to help continue providing units for riders that are great quality, contain advanced technology and provide all of the necessary functions while still being easy to use,” said Tae Kim, President and CEO of Sena Technologies, Inc. “Sena prides itself on continuous innovation and the new X-COM and SX-COM are no exception. The new products will advance our outreach to riders and help develop a new customer base with NEXX Helmets.”

“NEXX is very excited for the new partnership with Sena and the new capabilities to design and offer Bluetooth communication devices to our customers. Designing the all-new units to be integrated and easily installed into our helmets is a quick and beneficial option for our customers to have to help stay connected while on the road,” said Helder Loureiro, Managing Director of NEXX Helmets. “Integrating the technology used to obtain Bluetooth capabilities and intercom function will build upon the already innovative elements of our helmets. Partnering with a company like Sena, which has an exceptional positive reputation in the industry, will help continue our efforts to maintain the loyalty to innovation and new technology with our customers.”

The all-new X-COM features the latest Bluetooth v3.0 technology and is specifically designed for motorcycle riders who prefer smaller units that help maximize riding performance but still offer the same features of all of Sena’s products. The X-COM has been designed to be integrated into the helmet to create a harmony with the helmet design and reduce the appearance of the headset on the helmet. With the latest Bluetooth technology and advanced digital signal processing technology from Sena, the X-COM offers the best sound quality for both incoming and outgoing sound in its class. The all-new X-COM allows riders to call hands free on Bluetooth mobile phone, listen to stereo music or voice instructions of GPS navigations by Bluetooth wirelessly, and have intercom conversations in full duplex with other riders.

Also being released is the all-new SX-COM which will be sold as an optional extra from NEXX Helmets and will be a complete system with Bluetooth v3.0 technology and features voice commands, stereo music streaming and upgradeable firmware. The SX-COM has also been designed for easy installation by using Velcro to install in the specially designed inner cavity of the new SWITX SX.10 helmet. The SX-COM is also compatible with additional motorcycle helmet brands and can work in conjunction with all of the products offered by Sena Bluetooth.

For 2014 Sena is bringing more products to market than ever before and the all-new website will provide detailed information, imagery and support to consumers. For more information about Sena Technologies, visit

About Nexx
Since the beginning (2001) NEXX Helmets maintains the same policy of work and development of products: creativity, design and technology, all together to create different products. Look into the future! This is NEXX Helmets vision. The brand continues to bring new ideas and solutions to passionate riders. The collections are developed to make every riding moment enjoyable, emphasizing the feeling of freedom.

About Sena Technologies Inc.

Sena Technologies Inc. is a leading provider of Bluetooth communication devices, including Bluetooth motorcycle intercom. Since its first and flagship product, the SMH10 Bluetooth intercom/headset for Motorcycle helmets, Sena has been a leading provider of Bluetooth communication systems for power sports and other outdoor activities. Sena offers its products worldwide through its global network of distributors, retailers and OEM partners.

For more information on Sena Technologies Inc. and its products, please visit Follow them on Facebook at or on Twitter @senabluetooth. For media inquiries, please contact