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December, 23, 2015


Sena Technologies, Inc., the global leader in Bluetooth innovation for the motorsports, action sports and outdoor sports lifestyles, has announced that its highly popular 10U Motorcycle Bluetooth Communication System is now available for the Shoei J-Cruise open-faced helmet. Already offered for Shoei’s GT-Air and Neotec, Schuberth C3/C3 Pro, as well as all of Arai full face helmets, Shoei J-Cruise helmet owners will be able to take advantage of an innovative communication system without altering the aesthetics of individual style.

The 10U was specifically designed to be placed completely inside each helmet form, removing all visible components to the system. The 10U, with a retail price of $299, also increases the rider experience through safer operation of the system via the included Sena Handlebar Remote Control. Clamping on to the motorcycle’s left grip, the unit gives riders total control of the 10U without having to remove their hand off the grip. In addition, there is a two-button control pad on the left cheek pad that can also be used to control the device.


  • Bluetooth 4.1 technology
  • Universal Intercom™
  • Four-way Bluetooth intercom conversation capabilities with a range of up to 1 mile (1.6 kilometers) in open terrain
  • Sena Smartphone App compatibility
  • Built-in FM Radio
  • Advanced Noise Control™
  • Music sharing and smartphone control
  • Bluetooth Handlebar Remote Control

“We’ve received a tremendous amount of positive response from our 10U devices so it was only fitting to continue designing these communication systems for more helmets, specifically the Shoei J-Cruise,” said Tae Kim, president and CEO of Sena Technologies, Inc. “We pride ourselves in truly listening to what our riders need, and creating innovative products from the feedback we receive. The 10U is especially impressive as its exclusive, stealth design is combined with Sena’s advanced Bluetooth technology forming a unit that is unique to any device in the motorcycle and powersports market. We fully believe riders using Shoei J-Cruise helmets will have the ultimate riding experience with the new 10U.”

Like all Sena Products, the 10U is firmware upgradable and include Sena’s industry-leading two-year warranty. The 10U products are available on and other major motorcycle and powersports retailers. For more information as well as the full Sena product line, please visit

Sena Technologies, Inc. is not in any way affiliated with Shoei®. The 10U products from Sena are uniquely designed for seamless integration into helmets from some of the most prominent motorcycle helmet brands to ensure all riders experience an elevated level of enjoyment as they ride connected.

About Sena Technologies Inc.
Sena Technologies, Inc.
is the global leader in Bluetooth Innovation for the motorsports, action sports and outdoor sports lifestyles – enabling real-time communication and optimal performance in the thick of the action.  Since its first and flagship product, the SMH10 Bluetooth intercom/headset for Motorcycle helmets, the most cutting-edge technological designs have allowed riders across power sports and motocross to change the way they communicate while charging tracks and courses worldwide. With cyclists, action sports and outdoor sports enthusiasts taking advantage of its impressive communications and onboard technologies – coupled with its sheer innovation in creating new perspectives with Bluetooth audio action camera technology – Sena is enhancing the lives of speed demons and action-seekers for the better. Sena currently offers its products worldwide through its global network of distributors, retailers and OEM partners.

For more information on Sena Technologies Inc. and its products, please visit or contact (949) 716-3793 or



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