Sena Celebrates Successful Title Sponsorship of Gran Fondo Florida; BiKom 20 Sets New Standard for In-Race Connectivity
March 23, 2026
IRVING, TX (March 23, 2026) – Sena Technologies, Inc., the global leader in Mesh Intercom™ and Bluetooth® communication solutions, is pleased to announce the successful conclusion of its title sponsorship at the cycling event, held this past weekend in Dade City, Florida. As the official Title Sponsor of the Sena Gran Fondo National Series, the event served as a high-performance field test for Sena’s newest cycling innovation: the BiKom 20.

Sena BiKom 20: Revolutionizing Cycling Communication
The weekend provided an ideal environment to demonstrate the BiKom 20’s capability to bridge the gap between racing and connectivity. Participants utilized the device to navigate the 100-mile course while maintaining effortless communication. Key technical highlights observed during the event included:
- Seamless Mesh Intercom™ Integration: Riders utilized Sena’s proprietary Mesh technology to maintain constant, crystal-clear contact during the race, fostering a level of camaraderie and safety previously unavailable in cycling events.
- Safety and Awareness: The open-ear design of the BiKom 20 received high marks from participants for allowing them to hear essential ambient sounds and verbal cues from fellow riders while remaining connected to their groups.


Celebrating Champions: Custom-Wrapped Sena “S” Helmets
To honor the top performers of the weekend, Sena was proud to present exclusive awards to the overall winners of the Gran Fondo Florida. The male and female champions were awarded custom-wrapped Sena S helmets, a signature trophy that combines elite safety standards with the iconic branding of the Title Sponsor.
These one-of-a-kind helmets were designed specifically for the Gran Fondo National Series, serving as a symbol of peak performance and a commitment to the “Ride Connected” philosophy.


A Successful Launch to the 2026 Series
The partnership between Sena and the Gran Fondo National Series is built on a shared commitment to the social and competitive spirit of cycling. The unique “timed segment” format of the Florida event provided the ideal use-case for the BiKom 20, as riders utilized the intervals between race sections to coordinate and engage with their peers via Mesh Intercom.

“Our presence in Dade City was about more than just sponsorship; it was about demonstrating how Sena technology fundamentally improves the ride,” said a Sena spokesperson. “The feedback we received on the BiKom 20 was overwhelmingly positive. Seeing athletes cross the finish line having stayed connected throughout 100 miles of challenging roadways validates our mission to bridge the gap between performance, communication, and safety.”
Looking Ahead
Following the success of the Florida season opener, Sena will continue its role as Title Sponsor for the remainder of the 2026 Gran Fondo National Series, including the next event on April 19th in Helen, Georgia. The brand remains dedicated to equipping cyclists with the tools necessary for a safer, more connected, and more social experience on the road.


To learn more about how Sena is Revolutionizing Cycling Communication visit www.sena.com. For more information on upcoming races in the series, visit granfondonationalseries.com.