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Product Release
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1. LS110 Serial Device
Server
SENA is pleased to inform you that the cost-effective
single-port Serial Device Server, LS110, is now available for
shipping. The LS110 connects RS-232 serial devices such as
printers, scales, medical equipment, manufacturing machinery,
barcode readers, card readers, point-of-sale equipment, and
other data acquisition devices to 10Base-T Ethernet network.
The unit price of LS110 is 99.00 USD. On the other hand, with
the release of LS110, the unit price of LS100 is down to
79.00.
For detailed information, visit following web pages.
http://www.sena.com/products/device_servers/external/hd_lite/
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Product
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Parani-MSP1000: Industrial Bluetooth Access Point for
Intelligent Wireless Networking
SENA is pleased to introduce an upcoming Bluetooth Access
Point product line, Parani-MSD1000 Series, designed to manage
Bluetooth devices over 10/100 Base-T Ethernet network with
advanced options.
Available in 7, 14, and 28 Bluetooth connection models, the
Parani-MSP1000 series produce line incorporates Bluetooth 2.0
Protocol Stack with Enhanced Data Rate (EDR) support; and
transmits data from each Bluetooth terminal to management
station via TCP/IP.
The Parani-MSP1000 product line supports profiles including
Serial port, LAN access, PAN and FTP profiles to keep Bluetooth
devices interoperating smoothly and easily. Serial Port Profile
enables Bluetooth support for serial data connections. LAN
access profile provides network access and PAN profile allows
Bluetooth units to participate in a Personal Area Network.
For secure data communication between a
Bluetooth device and Remote PC hosts, SSL/TLS encryption and
IP filtering features are provided. Further, SSH feature is
included.
The Parani-MSP1000 runs on embedded Linux operating system,
and facilitates user customization using Python scripts.
Nominal transmit range is 150m and can be extended up to 1000m
using an optional patch antenna. Management and configuration
utilities include Telnet, SSH and web. The unit comes with LED
indicators for power, status, error, and RJ45 connections.
Application Areas:
The unit is designed for large-scale wireless installations
especially in the areas of retail/pos, industrial, medical,
and banking sectors, which are traditionally fitted with
serial connections. It can be used in a wide range of
retail/POS applications including wireless payment and receipt
printers. For example, a mobile phone could connect to a kiosk
over a Parani-MSP1000 link at which you could buy a ticket.
Similarly, a PDA, mobile phone, or other device could be used
to pay for goods and services using Parani-MSP1000 Bluetooth
communication links with a cash register.
In industrial applications, the Parani-MSP1000 connects
devices such as sensors, instruments, actuators, and other
industrial equipment to wireless Bluetooth communications.
Availability:
The Parani-MSP1000 product line will be released in July 2007.
For more information, please contact us at
http://www.sena.com/about_us/contact_us/
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1. Top 5 reasons why SENA's Parani-ESD Products a good
choice for creating Wireless Communication System
The Parani-ESD series is designed to provide a painless OEM
solution for Bluetooth connectivity for users’ devices. Sena
provides complete firmware, compact size DIP-type module,
various external antenna options, and easy to use
configuration software for Windows.
Product features & specifications
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Extensive set of AT commands allows host
controllers to configure, and control Bluetooth connections
thru a UART interface. The ready-to-use firmware includes
Bluetooth stack, external interface for configuration and
monitoring, hardware interface for buttons, and enable users
to Bluetooth-enable their devices with ease. Users may
use the Windows-based Parani configuration utility or
develop their own by using the source code provided by us.
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Flexible antenna options, enables users to
design their wireless system with more flexibility, from
short distances within 30m to 1Km.
Approvals
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Bluetooth qualified, FCC-certified, and radio
type approved for use in the US, Europe and other countries.
Users are exempt from any additional testing for their
projects when adopting RF feature set used by the Parani-ESD.
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Interoperability
• Parani products have passed tests set
forth by the BQP (Bluetooth Qualification Program).
Reliability & Robustness
• We have shipped around quarter million
units used in industrial application for years, and
have met various strict requirements for Reliability
and Robustness.
Affordable Product Spectrum
• The Parani-ESD encompass a wide variety
of antenna options, and wireless class types, ranging
from class 2 to class 1 devices with a built-in
antenna, also optional antennas (stub, dipole, and
patch) which allow users to extend the wireless reach
within their applications.

This web page helps you to easily understand Bluetooth
Wireless Communication Solution via various case
studies. >>
More Info.

• Overall system is provided to users,
including hardware, firmware and software executables.
• Firmware feature set can be upgraded
periodically. Users can upgrade the firmware easily by
using the firmware upgrade functionality provided by
the UART interface.

• Not only do we support big businesses,
but Sena is also doing our best to meet the needs of
small to medium size business as well. Sena is
dedicated to continuously support so users to help
minimize maintenance costs regardless of the business
size.
• Tailored customization to products is
available even in small quantities, including custom
firmware modifications and private labeling. Please
refer to our OEM program guide.
http://www.sena.com/partners/oem_program/
• DIP-type, Parani module is easily
integrated in a users system without having to resort
to a SMD production process.
• Pre-certified products enable users to
easily integrate the Parani-ESD module without
additional wireless certifications.

• You can check details of certifications
of the Parani-ESD Series via this web page. >>
More Info.

• Sena’s commitment to quality assurance
is accomplished through a rigorous quality assurance
system in all phases of our business, including R&D,
manufacturing and quality control, sales and
marketing, technical service as well as Sena's ISO
9001 certification.
ISO 9001:2000 Certificate (pdf / 250 kb).
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